Video Making, Publishing, Channel Optimizing Checklist

Video Idea

Ask for Like, comment, share, Subscribe
Subscribe = if-then CTA
Ask for press bell icon
Introduce your website to go. and pitch why they go
Site name spell and visible too
Ask for specific comments and generic comments
- Give reply - it will give you more...
End Screen
- 5-20 sec
- Still graphic
- Recommend video(s)
- Subscribe
- Clickable elements

CTR - optimize
- Use number
- Use odd number
- Use bracket and parenthesis
Keep keyword beginning of the title Such as - keyword is "beauty of nature" Title will be "Beauty of Nature Around The World"

200 to 300 words
Main keyword - in the first sentence
Use 2-3 times the main keyword
Eye-catching first para. Because it goes to as a meta description
Don't put the link in the first para. it looks odd in meta as a meta description
Use LSI
Use hashtag
Copyright disclaimer text

This channel may use some copyrighted materials without specific authorization of the owner but contents used here falls under the “fair use”. Copyright disclaimer under section 107 of the Copyright Act 1976, allowance is made for “fair use” for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use.

Size 1280x720
Text
- Include a small amount of big text
- 20-30 character
- Text make big and easy to read
- Branded striped or logo, Put in the same place in all videos
- Use the same layout in every video
Color
- Common colors on YT are red and white - so don' use
- Use colors - contrast with red and white such as purple, black, green, blue, orange (I don't recommend even orange, it is similar to red)
You may use a circle or arrow to mark something
Not give a full view of the image. A little bit cutting from the side

Make playlists that are closely related
Descriptive name - so user and search engine can understand
Playlist description - Must
Every channel needs a "New here" playlist. It performs great. add into in best videos of your channel. you can name it like - "New here? Watch this"
Publish in your playlist page
Playlist order -
1. "New here? Watch this",
2. "Recent uploaded" or "New release"
3. Others - ascending to best performing first

Introduce Yourself to Your Target Audience
Your Origin Story
Your Channel Pitch
Topics you tend to cover in your videos
What makes the videos from your channel unique?
Call to Action for subscribing
Directly ask your viewer to subscribe to your channel.
Your channel has already addressed your viewer and their needs… and pitched your channel as a solution to their problems
Logo + Brand text + Large subscribe button
Make sure to end your video with an end screen that’s around 5-10 seconds long.
Add a Subscribe Link in the First Sentence of Your Description https://imgur.com/a/GNpa2s9
Include B-Roll Footage of Your Videos

To stay safe collect content from the different sources and give source links in the description
Can't use creative common videos
- Branded video
- Music video
- Indian video
- Someone give Creative common in a video but he copied from somewhere else copyrighted. Find the original source. They may claim copyright
Copyright Strike Comes On "Creative Commons" Videos?
- Before taking any creative common video, look for...
  - May by this owner is not the original owner. He copied from another source
  - It helps to understand - if a channel copied the video from another - look
    - Is this channel new?
    - Is this channel has very few videos?